Redken Color Extend Blondage Shampoo is a professional purple toning shampoo designed to combat brassy tones and enhance blonde hair. This formula gently cleanses while infusing blonde hair with violet pigments to tone and neutralize unwanted yellow and orange undertones. It helps to strengthen and repair damaged blonde hair, leaving it brighter, softer, and more radiant. Ideal for all shades of blonde, this shampoo is an essential part of maintaining a cool, vibrant blonde look between salon visits. Use regularly to keep your blonde looking fresh and cool-toned.