The Joico Lumishine Permanent Creme Color 1VV/1.22 delivers lasting, vibrant results for professional hair coloring applications. This permanent cream formula is designed to provide exceptional color payoff and coverage while maintaining the integrity of the hair. Suitable for achieving deep, cool-toned shades, this product ensures smooth application and consistent processing, resulting in brilliant shine and true-to-shade permanence. It is an essential product for colorists seeking reliable performance in their permanent hair dyeing services.